A giveaway of cryptocurrency (sometimes referred to as an airdrop) is a free distribution (usually on a large scale) of a cryptocurrency token or coin to a deterministic set of users. The cryptocurrency space already has a history of airdrops, as new protocol developers sometimes use giveaways to engage new users and market and distribute their tokens or coins. Sometimes giveaways include requirements for claiming tokens, such as spreading word of the cryptocurrency in a particular way, signing a message to prove you own an address, or undergoing identity verification. These requirements are usually enforced as anti-spam measures, and to ensure that the tokens or coins being given away end up in as many unique users’ hands as possible.
Learn more about Blockchain’s views on airdrops and our plans for empowering our end-users through decentralized asset distributions here.